My recent post about the cost trap and inclusive access prompted responses by Jim Groom and Stephen Downes. I’ll respond to Jim’s post first, as it provides an opportunity for some necessary clarification on my part.
[Back in 2012 - 2013] I was impressed (like many others I’m sure) with how Wiley was able to frame the cost-savings argument around open textbooks to build broader interest for OERs.
If you’re a longtime reader of Iterating Toward Openness, you’ve read my discussions of means and ends in this context a number of times. For example, in 2015 I wrote that “My ultimate goal is this: I want to (1) radically improve the quality of education as judged by learners, and (2) radically improve access to education. And I want to do it worldwide.” For reasons I have outlined countless times (relating to the pedagogical innovation only possible in the context of permission to engage in the 5R activities), I believe OER adoption is a critically important means to achieving this end. As Jim notes above, for some period of time talking about the cost savings associated with OER was an effective way to advocate for OER adoption, helping us get a step closer to the end goal. However, in the new context of inclusive access models, arguments about “reducing the cost of college” and providing students with “day one access” are increasingly ineffective at persuading faculty to adopt OER because publishers have completely co-opted these messages. Ask a publisher why inclusive access is good for students and the list of reasons they will provide sounds like it came straight off a 2013 OER advocacy slide.
...